The theoretical and historical background of industrial design; The concept of craft and craftsmanship in the pre-industrialized world; Industrial revolution (1750-1850); industrial production and industrialized society. The concepts of mechanization and automation. The basic terms of mechanization and mass production as rationalization, standardization, interchangeability. Prerequisite(s): ID 113

Objectives of the Course:

To introduce students industrial design.

To inform students about responsibilities and working conditions of industrial designer.

To inform students about historical and cultural context of industrial design. 

To inform students about contemporary issues such as sustainability and ethics and trends such as universal design and emotional design. 

To inform students about the basic components such as designer, product, process, producer, usage, user, material and industry. 

To inform students about basic information and skills which are necessity to be an industrial designer

Content of the Course:

Introduction to Industrial Product Design. The Definition and Responsibilities of Industrial Designer. The Main Stages of A Creating of A Industrial Design. Historical and Cultural Context of Industrial Design. Twenty-first Century Design Trends. Design Research, Brief, and Specification. Identifying Customer Wants, Needs and Demands. Concept Design. Concept Generation Methods. Technical Drawing, Modelling and Prototyping. Detail Design. Design and Manufacture. Materials and Manufacturing Processes. Marketing and Selling. Contemporary Issues. Sustainability. Ethical Issues. Universal Design. Emotional Design. Industrial Design Education. Design Rights. Developing Design Skills. Engaging with Industry.

Course Books: 

Milton, Alex. Product Design. London : Laurence King Publishing, 2011.

Heskett, John. Design: A Very Short Introduction. Oxford University Press, 2005.


Basic Design 1 ▪ ID 101 (2-6)5 ▪  2019 Fall


Instructor: Assoc. Prof. Dr. Nilüfer Talu


Research Assistant:  Hatice Aktürk Ablan, PhD Candidate




1.      Make students learn basic design elements and principles

2.      Make students gain the ability of analytical and creative thinking

3.      Make students gain the ability to communicate/discuss through the terminology of basic design

4.      Make students gain the ability to create two dimensional drawings and three dimensional models to express ideas

5.      Make students gain the ability to create two-three dimensional compositions, abstractions, and representations as solutions of design problems



Course Contents:


Introduction to Basic Design. Elements of Basic Design. Composition Principles of Basic Design.  Abstraction, Representation and Composition. Two and Three-dimensional Design Exercises. Problem Solving Processes. Analytical Thinking. Creative Thinking. 2D Drawings and 3D Modellings. Good Craftsmanship. Color works.


Short-term studioworks and homeworks.

Panel Critics. Table Critics. Open jury system.




Landa, Robin. Thinking Creatively. Cincinnati: North Light Books, 1998.

Lauer, David A. and Stephen Pentak. Design Basics. New York: Clark Baxter, 2008.

Lidwell, William and Kritina Holden. Universal Principles of Design. Massachuttes: Rockport Publishers, 2010.

Samara, Tim. Design Evolution: A Handbook of Basic Design Principles. Massachussetts: Rockport Publishers Inc., 2008.

Thomson, Bradbury. The Art of Graphic Design. New Haven: Yale University Press, 1988.

Wong, Wucius. Principles of Form and Design. John Wiley and Sons Inc. 1993.

Wong, Wucius. Principles of Color Design. New York: John Wiley and Sons Inc., 1997.


Learning Outcomes:


Students will learn elements and principles of design

Students will have the ability of analytical and critical thinking

Students will have the ability to solve design problems

Students will have the ability to communicate through basic design terminology

Students will have the ability to create two and three dimensional compositions, abstractions and representations